California Olive Oil Council

Roy and I spent last weekend in Monterey at the California Olive Oil Council annual meeting. As a small grower we sometimes felt overwhelmed by the huge operators, but it didn’t matter if you had 100 trees or 100,000 trees because all in the industry want to see great things happen with locally grown olive oil.

12670627_10154040417892359_8182975830600442628_nThe panel discussions were led by a wide range of growers, marketing people, judges, retailers, and trade association leaders. Even the exhibitors offered a wealth of information. One sold hand held harvesting devices, which we bought and will try next harvest!

Perhaps the best thing about events like this is simply meeting people. We had conversations with a UC Davis professor, a professional olive oil taster from Italy, a journalist from Modern Farmer Magazine, the executive director of California Grown, and the VP of the Speciality Food Association. It’s encouraging and fun to meet people who are passionate about quality food and great olive oil.

D’Oliva is going to be an even better oil because of the things we learned. Of course it’s already GREAT and we continue to rack up awards despite our small production and limited history as producers.

If you’d like to order oil, remember our signature 500 ML bottle is now priced at $25. You can order here and have the oil shipped, or you can pick it up at one of our two locations in Pleasanton (upstairs in the Hopyard Village) or Livermore (near Campo di Bocce).

Thank you!

D’Aun